Bochum was rebuilt after most of the city was destroyed in World War II, the FUNK:HAUS building along with it. It’s first resident: the butchery Fleischwaren Funke, which made ripples with new, inventive marketing strategies prompted by the food shortages that occurred in the years following World War II.
First, to entice customers, the storeowners crafted and displayed wooden models of meat in their front window, giving the impression they had a larger supply than they did. Later, they erected an orange awning in front of their store (pictured above). As the light shone through the awning, it cast rays of orange-tinted light on the front window display of meat. This, in turn, made the meat on display look more fresh and appetizing. The strategy gained so much attention that some people even protested, claiming that the use of the colored awning constituted false advertising.
The father of the Funke family was more of a business man than a butcher. This does not only become clear through the usage of the before-mentioned marketing strategies but also because he closed the butchery - which already employed 80-100 people – at its peak (around 1986). He did this for two reasons: On the one hand, he recognized that supermarkets, which were developing at that time in Germany, would become a threat to the butcheries. On the other hand he wanted to use his house to host other companies in order to give them the opportunity of representing themselves. Thus, he began to rent out the single floors to other institutions.
Today, the building is still owned by the Funke family, who are dedicated to maintaining the spirit of innovation and creativity that constitutes 68 Kortumstraße's legacy.
"I think it is amazing and I'm proud to see what enervolution made out of our house."
"I'm very happy that there are young people and new ideas in this new technology hub, which is our house in Bochum."
AXEL FUNKE | HOMEOWNER
Creative Minds behind the new FUNK:HAUS
Sarah is project manager within the innogy Innovation Team and involved in different projects. She took the management and controlling oft he craftsmen as well as the architect Uwe over and looked after the construction of the coworking space as well as the move from the old to the new office within FUNK:HAUS.
Matthias is manager of the enervolution GmbH and head of the innogy Innovation Team. The vision for FUNK:HAUS – to combine an old, nostalgic with a new, modern working environment and therefore linking visually past and future of the ruhr area – belongs to him.
Uwe is architect and was responsible for the realization of Matthias’ vision. He picked it up and contributed many own ideas and suggestions for its realization.
Sarah, Matthias and Uwe are the entrepreneurial and pioneering minds behind the FUNK:HAUS ideas and stories. By integrating all people involved, they thought up the FUNK:HAUS and enabled creative working in a special atmosphere for all colleagues and joint tenants.